Studio

Voodoo Voodoo is a boutique creative studio shaping how design-aware brands are understood, expressed, and experienced. We translate ideas into visual worlds that bring clarity to identity, strengthen positioning, and create coherence across every touchpoint—shaping narratives that feel culturally aware, elevated, and built to last.

Founded in London in 2018 and working globally, the studio partners with established brands and emerging creators across fashion, beauty, lifestyle, design, and cultural contexts. Our work is grounded in the belief that strong brands are not only well designed, but clearly articulated. Through research, dialogue, and refined creative direction, we develop visual systems that help brands express themselves with precision and depth.

Led by founder and creative director Catarina Pereira, Voodoo Voodoo operates through a modular model, assembling tailored teams of collaborators around the specific needs of each project while maintaining a consistent creative direction throughout. With over 20 years of experience across premium and luxury sectors, Catarina brings a perspective shaped by editorial thinking, strategic clarity, and close attention to context and craft. This approach has informed projects for brands including Hermès, Altesse Studio, Kleos+Klea, Moreau Kusunoki, Lexus, and Tom Dixon.